Juan Carlos Hurtado
attending a cattle auction in Medellín. Under the vision of Juan Carlos Hurtado, a lawyer and countryside enthusiast, the farm committed from the outset to traceability and genetic excellence, acquiring registered animals. In just two years, Toscana established itself as one of Colombia’s leading Jersey cattle operations, earning the title of Best National Exhibitor.
Committed to genetic improvement, they have strengthened their herd by combining national bloodlines with cows imported from Canada, consolidating a benchmark dairy operation in the country. Seeking to integrate sustainability and added value, in 2022 they took a further step by creating their own artisanal gelato line, “Jersey’s,” made with milk from their cows. The product, sold in restaurants, hotels and supermarkets, has received the “Antójate de Antioquia” 2023 award and the “Mejor Dulce del Oriente 2025” award granted by the Chamber of Commerce of Eastern Antioquia.